B. Balaji Srinivasan and Prof. Dr. K. P. V. Ramana Kumar (2022) “Strategy Building Model for Technology Based Organizations: A Technical Approach”, Indian Journal of Commerce and Management Studies, 3(1), pp. 77–83. Available at: https://www.ijcms.in/index.php/ijcms/article/view/564 (Accessed: 16 August 2025).